Earlier this month, John Deere announced a new model to replace the 7 year old standalone 2630 display, the new Gen 4 4640 display. The new 4640 operates very much the same as the Gen 4 Command center displays, which have been on the armrest of large, final tier 4 emissions tractors for almost four years now. However, there is a huge change in the strategy of software activations such as AutoTrac and Section Control.
Instead of one-time fees for activations, the 4640 requires a recurring annual or five year subscription. This is a major shift in strategy for the second time in the last four years. For 2630 displays and other previous generations, activations were both transferable and up-gradable to the newer generation of display (ex: 2600 -> 2630).